A Digital PR Company Built for Authority and Growth
We Work With Clients Across All Industries
Digital PR strategies are developed for businesses and professionals across the United States, spanning both B2B and B2C markets. Experience includes working with brands, service providers, and individuals in highly regulated, competitive, and niche industries, each requiring a tailored outreach and media strategy.
B2B Companies
E-commerce Brands
Enterprise Businesses
Delivery Companies
Financial Services
Credit Unions
Healthcare Providers
Hospitals
Surgeons
Dentists
Estheticians
Legal Services
Food and Beverage
Food Restaurants
Construction Services
Travel and Hospitality
Athletes and Professionals
Sports Teams and Clubs
- Results-Driven Content Marketing Services
A Digital PR Company Built for Authority and Growth
Thought leadership only works when it reaches the right people. Digital PR services focus on earning media coverage, brand mentions, and backlinks that amplify visibility and trust.
Digital PR Campaigns
Brand Mentions
Media Coverage
Press Release Sharing
Content Sharing
Community Mentions
Link Building
Online Reputation Help
Influencer Outreach
Website Mentions
Expert Articles
News Outreach
- Client Retention
Most clients continue working together long term
Campaigns are built on transparency, measurable results, and sustainable growth. Rather than one off promotions, long term partnerships are formed by delivering consistent media exposure, credible influencer placements, and strategies that continue to perform over time.
Owned Content
Content that is fully controlled and published on owned platforms.
Examples include:
- Blog posts
- How-to guides
- Podcasts
- Whitepapers
- Webinars
- Videos
- Infographics
- Research reports
Earned Coverage
Content and mentions gained through third-party websites and platforms.
Examples include:
- Media mentions
- Social media shares
- Guest articles
- Interviews and expert quotes
- Online reviews
- Infographics and video features
- Search engine visibility
How It Works Together
- Owned content creates value and expertise.
- Earned coverage amplifies reach and visibility.
- SEO connects both, turning content and mentions into long-term organic growth.
- Benefits of Our Content Marketing Services
Our Agency’s Approach to Digital PR
Digital PR is used to strengthen backlink profiles by earning media coverage from high-authority websites.
Journalist Outreach Lists
Targeted outreach lists are built using professional tools combined with detailed manual research to identify journalists and editors interested in relevant content.
News Monitoring
Industry news is continuously monitored to uncover opportunities for expert commentary, newsjacking, and timely insights.
Press Release Creation
Press releases are written and distributed when appropriate through established networks of journalists and editors.
Media Placements
High-authority websites are evaluated, and relevant guest content ideas are pitched to trusted industry publications.
Expert Commentary
Clients are positioned as subject-matter experts by contributing quotes and insights to journalists covering relevant stories.
Brand Mentions
Natural brand mentions are earned on authoritative websites to increase visibility and credibility.
Backlink Acquisition
All Digital PR efforts are focused on securing editorial, high-quality backlinks that support long-term SEO growth.
All-in-One Creative Team
You gain writers, designers, strategists, and editors working together to deliver high-performing content under one roof.
Request a Free Digital PR Strategy Call
Book a free call with Digital PR specialists and start building real media authority.
This consultation reviews goals, identifies gaps, and outlines proven strategies for earning trusted media mentions and backlinks.
Traditional PR vs Digital PR Outreach
Traditional PR Outreach
Traditional PR focuses on securing coverage through established media channels such as print, television, and radio.
This approach centers on press releases, media relations, event coordination, crisis management, and brand reputation. Communication is mostly one-way, with limited direct interaction between the brand and the audience.
- Targets newspapers, magazines, TV, and radio
- Relies heavily on press releases and media pitches
- Broad audience reach with limited targeting
- One-way communication from brand to audience
- Slower results due to print schedules and production timelines
- Less flexibility for testing or creative formats
Digital PR Outreach
Digital PR focuses on earning coverage from online publications, websites, and social platforms.
The strategy prioritizes creating valuable, shareable content that attracts media attention, earns backlinks, and drives organic traffic. Digital PR allows for two-way engagement, enabling audiences to interact with content and brands in real time.
- Targets online news sites, blogs, and social platforms
- Focuses on backlinks, brand mentions, and SEO impact
- Reaches niche audiences through relevant publishers
- Two-way engagement through comments and social sharing
- Faster results due to real-time publishing
- More flexibility for creative content and testing
Which Should You Choose?
Traditional PR helps build brand awareness through mass media, while Digital PR supports long-term growth through SEO, authority, and targeted exposure.
For most modern brands, Digital PR offers stronger measurable impact, faster results, and better alignment with online growth strategies.
Get in touch
Get in touch to fuel your pipeline with warm and qualified leads
Frequently asked questions
Browse through our FAQs to find answers to common queries. Need more information or want to discuss your requirements?
What makes a digital PR agency different from a traditional PR firm?
A digital PR agency focuses on earning online media coverage, brand mentions, and backlinks that support SEO and organic growth. Traditional PR typically centers on print, TV, and radio exposure with limited measurable impact.
How is digital PR campaign success measured?
Success is measured through earned media placements, backlink quality, domain authority, referral traffic, brand mentions, and visibility across trusted publications.
Can digital PR help small businesses compete online?
Yes. Digital PR helps smaller brands earn credibility and visibility through authoritative media coverage, allowing them to compete with larger companies without relying on paid ads.
Which industries benefit most from digital PR?
Industries that benefit most include B2B, ecommerce, healthcare, legal, finance, cannabis, hospitality, sports, and professional services. Digital PR is effective wherever trust and authority matter.
What does a digital PR service typically include?
Services usually include media outreach, journalist relationship building, content creation, press releases, backlink acquisition, brand mentions, and performance reporting.
How are media targets selected?
Media outlets are selected based on relevance, authority, audience fit, and editorial standards. The focus is on quality placements rather than volume.
What is digital PR link building and why is it valuable?
Digital PR link building earns editorial backlinks from trusted websites. These links improve search visibility, authority, and long-term SEO performance.
How is digital PR different from other digital marketing methods?
Digital PR earns exposure through third-party publications rather than paid placements. This results in higher trust, stronger authority, and compounding SEO benefits.
Can a digital PR agency help with online reputation management?
Yes. Digital PR supports reputation management by increasing positive coverage, authoritative mentions, and visibility across trusted media platforms.
What role does a digital PR strategist play?
A digital PR strategist plans campaigns, identifies media opportunities, guides outreach, and ensures alignment with business goals and SEO objectives.
How long do digital PR campaigns typically last?
Campaigns usually run for several months. Ongoing Digital PR delivers the strongest results by building authority and media relationships over time.
What is the ideal budget for a digital PR campaign?
Budgets vary based on goals, industry, and competition. Digital PR is typically positioned as a long-term investment rather than a one-time service.
When should a business bring in a digital PR expert?
A digital PR expert is most valuable when organic growth slows, authority needs to be built, or media exposure is required to support SEO and brand trust.
What value does a digital PR consultant add to a marketing team?
You’ll be as involved as you choose to be. We offer full-service content creation with minimal input required, or collaborative processes where your feedback and insights help shape every piece.